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International Business Times
International Business Times
Callum Turner

Mark Gottlieb On The Role of A Literary Agent as a Brand Builder in the Corporate World

In a traditional sense, a literary agent is often seen as a gatekeeper, someone who sells books to publishers, negotiates deals, and sifts through manuscripts in a quiet corner of the publishing world. But for Mark Gottlieb, the Senior Vice President of Trident Media Group and a veteran literary agent, the role of a literary agent is far more dimensional.

Mark Gottlieb, Senior Vice President of Trident Media Group

To him, literary agents hold the power to build brands, not in a commercial sense of the word, but in a deeper, more resonant way of helping authors access and articulate their most authentic voice, and then guiding that voice into the world. That's what he brings to his work, where he represents some of the New York Times' bestselling and award-nominated authors while perpetually identifying gifted writers.

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