Manchester United have confirmed that they are searching for a new front of shirt sponsor after their £235m deal with TeamViewer reached a premature end.
United have said that they will buy back the rights to the sponsorship and while the decision to end the deal was described as “mutual” it comes following significant pressure from the German software firm’s investors, who described the decision to sign a five-year deal during the pandemic as “appalling judgment.”
TeamViewer will remain as a club partner until 2026 but United’s search for a replacement will be complicated by the current economic circumstances, with many firms reducing their marketing spend, and the club being up for sale.
