All publicity is good publicity, right? Wrong, and David Lee learned this the hard way. In 2017, the LA Times wrote an article on him that mischaracterized his ongoing discussions with his dealer about purchasing a Ferrari LaFerrari Aperta. That article soured his relationship with Ferrari and paused those talks, all of which he explains while behind the wheel of his LaFerrari Aperta.
Ferrari is famous for its selectivity when it comes to who can and cannot buy the brand's supercars, and the LaFerrari Aperta was no different. Ferrari planned to produce just 200 examples of the car, and Lee, a real estate magnate and the boss of Hing Wa Lee Group, a store specializing in luxury watches, wanted one, just like any passionate Ferrari fan would. He'd hoped his burgeoning relationship with the brand would help secure him a car, but that didn't happen after the article came out.
