
Manchester City have just picked up two of the three most important trophies in football (soccer), with a third possible at the weekend. As with all Premier League clubs, City has a large media & content department, releasing photos and videos of club players on a daily basis across social media.
One thing you might not know, however, is that City also has a specific embedded 1st team in-house "Content Unit" – a dedicated team of three based not just on the Etihad Campus, but in the very same building the first team players train in. They need to make innovative camera choices, and they do.