When people think of a luxury destination by the sea, the image that usually springs to mind is the Maldives: turquoise waters, white-sand beaches and villas perched above the ocean. Saudi Arabia wants to tap into that image, but go far beyond it.
On the kingdom’s western coastline, one of the world’s most ambitious tourism developments is taking shape: The Red Sea, a vast ultra-luxury project that aims to become a new international benchmark.