Coming up with a strong business idea is one thing, but how do you make it sustainable?
It’s a challenge that faces most businesses in their early days, and one that has been deftly tackled by Drink Botanicals Ireland, a firm that specialises in cocktail-making garnishes and accessories like dried fruit and premium syrups.
While their first flush of success was built on retail, now their main focus is on the hospitality industry, and getting their products behind every bar they can manage.