Parents booking their summer family getaways are increasingly looking to recreate holidays from their childhood, new research from Eurocamp reveals. Nine out of ten say that childhood holidays are a source of our most cherished memories.
Nearly three quarters intend to take their children to a place they holidayed as a child, with 83 per cent describing holiday memories as vitally important. Holiday parks reign as the most nostalgic holiday type, with 54 per cent going on them as children.
The findings come as Eurocamp celebrates its 50th anniversary. Ross Matthews, Chief Sales & Marketing Officer at Eurocamp said: “Our extensive study demonstrates how childhood holidays provide memories that last a lifetime.
