Marks and Spencer shoppers have been snapping up an affordable perfume that smells just like a designer fragrance - but costs less than a tenth of the price. The retailer let onto the dupe on TikTok saying one of their eau de toilettes smells similar to Lancome’s popular La Vie Est Belle.
M&S Meadowhall posted a video to TikTok, which has received more than 600,000 views this week. They said: “Do you know about these dupes in M&S?”
In the clip, they compared some of their best selling scents, which start at £5, to much more expensive brands like Chanel, Paco Rabanne and YSL.