
As the disruptive forces unleashed by artificial intelligence engulf the media and entertainment industry, the prospects for minimizing the potential for harm are growing less certain by the day.
Not that there isn’t an immense amount of work going into mitigating the dangers on the part of station groups, networks, distribution affiliates and industry organizations. But those efforts parallel an exuberant industry-wide embrace of AI that’s driving cost-saving efficiencies, enhanced user experiences and monetization to new heights at an accelerating pace.