Fifteen years ago, the New York Times columnist Thomas Friedman interviewed Barnabas Suebu, the governor of an Indonesian province that was facing a dire climate crisis. A Suebu axiom became a rallying cry for effecting change even when the prevailing mindset is ossified: “Think big, start small, act now—before everything becomes too late.”
As mantras go, Jay Monahan could do worse than hang it above the door at the PGA Tour’s Global Home in hopes that what has taken root during his organization’s current crisis will continue to flourish when the threat passes.
