A luxury Devon ice-cream company that sells it products in Waitrose says it has agreed a major deal with a fellow business in the county to create "carbon balanced" packaging for its range.
Granny Gothards joined forces with Newton Abbot-based Newton Print to develop the sleeves for its pots of ice-cream, which are currently being sold in 60 of the supermarket's stores across the UK. According to Newton Print, the packaging is being offset through the World Land Trust scheme - an international conservation charity that protects the world’s most biologically significant and threatened habitats.
Amanda Stansfield, managing director and owner at Granny Gothards, said: “We have been producing our range of ice-cream for more than 10 years and were approached in 2021 to trial our products in 60 different Waitrose stores. We all buy products with our eyes and we knew packaging was extremely important, so approached Newton Print to help us come up with something fabulous, and they didn’t disappoint."
