Luxury homeware and interior firm Rowen Homes is set to open its first store at the Metrocentre following significant growth online.
Rowen Homes has been a purely online venture for more than two years, having been launched in lockdown by Pink Boutique founder Alice Hall and her husband Andrew. Now, on the back of growing sales and a large social media presence with more than 1.3million followers, Ms Hall is poised to open the company’s first bricks-and-mortar operation on the Gateshead centre’s Platinum Mall.
The new store is expected to open its doors in April, moving into the former Laura Ashley unit. It will feature the brand’s luxury furniture and homeware, allowing customers to meet the team through workshops, talks and events. Ms Hall famously turned a £90 investment into successful fashion firm Pink Boutique, with the sale of six initial dresses growing to a £25m turnover business with thousands of customers and social media followers.
