Good morning, Broadsheet readers! Apple is becoming increasingly reliant on the production operation of former factory worker Grace Wang, women and nonbinary people in Iceland are striking, and LTK founder Amber Venz Box shares her vision for the future of ecommerce.
- Ecommerce 3.0. As the cofounder of shopping platform LTK, Amber Venz Box has a bird’s eye view into the future of ecommerce. A former stylist and personal shopper based in Dallas, she was part of the traditional retail system, helping outfit clients and receiving commissions on items sold. In 2011, she founded what is now LTK, a platform that aimed to better monetize the kind of styling work she was doing.
She then watched platforms like Shopify make it easier for anyone to sell products online without building their own infrastructure. Today she argues that we’re witnessing the birth of “ecommerce 3.0,” a new form of online commerce powered by creators and influencers.
