Love Island star Gemma Owen has signed a six-figure deal with popular fashion retailer PrettyLittleThing that will see her launch her own clothing collections under the brand.
19-year-old Gemma told MailOnline that the partnership was “a dream come true”, adding that she wore PrettyLittleThing clothes throughout her time in the Love Island villa. "The team has been amazing and I'm excited to get to work and start designing some collections for you all,” she said.
PrettyLittleThing CEO Umar Kamani praised Gemma as the “perfect person” to represent shoppers of the brand. “She’s smart, confident, ambitious and has a much loved, relatable style,” he said.