Dr Alex George 's bank balance has seen a boost since he quit booze 30 days ago.
The former Love Island star, 31, explained this morning how he didn't have an issue with alcohol prior to adopting a sober lifestyle last month, but would rather spend his money on other things after saving a four-figure sum thanks to opting out of festive drinking habits.
Alex - who is Ambassador for Mental Health for the government - recalled how he probably drunk alcohol once or twice a week previously, and mused how the drinking culture in the UK is so auto enrolled to include booze.