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The Guardian - UK
The Guardian - UK
Lifestyle
Ellie Violet Bramley

Louis Vuitton’s £120 lipstick marks new high in redrawing item as a luxury product

LV Rouge Matte 103 Vanity Beige lipstick
LV Rouge Matte 103 Vanity Beige lipstick, yours for £160. Photograph: Louis Vuitton Malletier

For the price of more than 180 pints of milk, or nearly 60kg of rice, you can get your hands on the new Louis Vuitton lipstick. For £120 ($160), 55 shades – 27 satin and 28 matte – will go on sale in the UK, marking a new high in the redrawing of lipstick from relative mundanity to hyper-luxury product.

The lipstick is part of Louis Vuitton’s debut makeup collection, which goes on sale this weekend and also includes eyeshadow palettes (£190) and lip balms (also £120).

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