Looking for a better broadband deal? New report shows these are the firms who might be willing to haggle for a better price

Wi-Fi router on wooden table.

• 52% of customers had success negotiating with Vodafone, just 37% with BT
• Incentives come in the form of discounts, credits and free upgrades
• Sometimes it’s better to switch than persistently chase discounts

New research has claimed some of Britain’s biggest broadband providers might be more open to negotiation than others when customers try to reduce their monthly bills.