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Benzinga
Benzinga
Business
Shivani Kumaresan

Lone River Beverage Launches New Margarita Style Beverage

DEO Diageo Plc NYSE Texas
  • Lone River Beverage Company, owned by Diageo Plc (NYSE:DEO), has launched a new margarita style beverage, Lone River Ranch Rita.
  • Ranch Rita, made with agave nectar and a taste of lime, is a premium take on the canned margarita style beverage with 6% ABV.
  • The drink is inspired by Far West Texas where the ranch water and margarita cocktails are rooted in ranching history.
  • Ranch Rita joins the full Lone River portfolio at major retailers nationwide this month.
  • Price Action: DEO shares are trading lower by 1.21% at $202.19 on the last check Tuesday.
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