Fintech start-up ZIPZERO has relocated its head offices from London to Aberdeen, in a bid to accelerate its growth.
The platform crowdsources paper and digital receipts directly from consenting shoppers to help optimise spending and lower household bills, while offering marketers an artificial intelligence-driven tool that identifies target consumers and informs marketing strategy.
The company has more than 200,000 app users in the UK and chief executive Mohsin Rashid reckons: “Scotland is the most fertile land for UK tech – there are a number of programmes driving growth in the sector, and the connection between industry innovators and academia is particularly strong.
