Locality, a provider of local TV advertising strategies, has hired former Peacock executive Michael Mayer as its Chief Product Officer. Mayer brings 25+ years experience in streaming, broadcast, and cable and will report to Keith Kazerman, President of Streaming and Ann Hailer, President of Broadcast at Locality.
Mayer joins Locality following his involvement as a founding member of the leadership team at Peacock, where he helped form the team and launch the product, steering NBCU into streaming. Prior to this role, Mayer spent seven years within NBCU Ad Sales, building the Ad Sales Platform which unified media selling across broadcast and digital platforms.
