Liverpool will head back to Southeast Asia this summer as part of the club’s pre-season preparations, with the commercial motivation behind the move clear.
While many of European football’s biggest clubs are making their way stateside and attempting to put their flag in the ground in the US market in a bid to tap into the boom in ‘soccer’ that has been seen across the Atlantic, the Reds will head to Singapore to take on Bayern Munich for the Standard Chartered Singapore Trophy, as well as facing Leicester City as part of the Singapore Festival of Football.
The Trophy, for which Liverpool’s front-of-shirt sponsor Standard Chartered hold the title sponsorship, will see the Reds play the Foxes at the National Stadium on Sunday, July 30, before a game at the same venue, where they faced Crystal Palace last summer, three days later, when Thomas Tuchel’s Bayern side will be the opponents.
