Liverpool manager Jurgen Klopp has become an investor in a German artificial intelligence (AI) sports streaming platform.
The Reds boss has joined a group of investors including retired NBA superstar Dirk Nowitzki in Sporttotal AG as a ‘significant shareholder’ in the Cologne-based firm, with Nowitzki joining at the same time and also serving as an advisor to the company.
Sporttotal, which had a turnover of almost €50m for 2022, uses fully automated cameras and AI-powered software to follow action, stream video, add graphic packages and add statistical overlays, with the technology adopted by clubs, coaches and scouts who are provided with real-time statistics and analytics. Highlight clips of games and individual player performance can also be edited using the AI technology.
