Former Liverpool striker Divock Origi has taken to social media to announce the creation of his own fashion brand.
Origi, who ended his eight-year stay at Anfield last summer when he signed for Serie A giants AC Milan upon the expiration of his contract on Merseyside, has regularly used his platform to show off his love for clothing.
And now the 27-year-old appears to have made a significant step into the fashion industry by announcing the creation of his own brand, O-Cncpts, which is short for Origi concepts.