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Bangkok Post
Bangkok Post
Business

Lisa of Blackpink selected as TrueID's envoy

BlackPink Entertainment
True Corporation's chief digital officer Ekaraj Panjavinin delivers a congratulatory speech and presents a floral bouquet to Lalisa 'Lisa' Manobal from Blackpink, welcoming her as an important member of the TrueID family. (Photo supplied)

Entertainment platform TrueID has appointed Lalisa "Lisa" Manobal, the well-known Thai rapper, singer and dancer in the Korean girl group Blackpink, as TrueID's latest brand ambassador.

A "What's Lisa TrueID" event was recently held at Iconsiam's True Icon Hall, creating a social media phenomenon as #WhatsLISAsTrueID became the top trend on Twitter in Thailand and the 25th most popular globally, as Blackpink fans -- known as "blinks and lillies" -- took to social media to follow the event.

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