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The Guardian - US
The Guardian - US
Lois Beckett in Los Angeles with photographs by Michelle Groskopf

Liquor stores are so 2019. Welcome to the age of the non-alcoholic bottle shop

two women at brightly colored bar
Allie Clarkson and Eva Hayes at work at the New Bar. Photograph: Michelle Groskopf

Brianda Gonzalez grew up in Avalon, a resort town on the island off the coast of Los Angeles that had 16 bars in a square mile. Her upbringing taught her about the ritual and conviviality of drinking culture, but also some of the drawbacks.

Last summer, Gonzalez, 28, opened a different kind of bar, on a trendy block in Venice, California, where her neighbors include a vegan pizza parlor and a tattoo shop.

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