
Lionel Messi, the global soccer icon and Inter Miami star, is set to make his first appearance in a Super Bowl advertisement. The Argentinean player, who recently won the World Cup, will be featured in a 60-second commercial for Michelob Ultra, a popular beer brand owned by Anheuser-Busch.
In a teaser released by the company, Messi can be seen approaching a bar and ordering a beer. However, his reaction is one of surprise when the tap suddenly stops pouring. The upcoming Super Bowl ad will further enhance Messi's already massive advertising reach in the United States and around the world. The game is scheduled to take place on February 11th in Las Vegas.