Forget La Roja versus Three Lions. Sunday’s battle between the big two terrestrial channels, which will simulcast the action, looks set to be an equally tasty clash.
Last Wednesday, a peak of 21.6million viewers watched England’s nervy semi-final win over the Netherlands on ITV1. Ratings will rise even higher for the showpiece final, but this time fans must decide whose coverage to watch. ITV hoped to gain an early edge by scheduling its build-up to begin at 6.30pm, ahead of the 8pm kick-off. Initially BBC1 wasn’t slated to start until 7pm until the Beeb made a last-minute change to replicate its rival – the broadcasting equivalent of a late Jude Bellingham equaliser. Here’s how the TV teams will line up…
