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Marie Claire
Marie Claire
Lifestyle
Meguire Hennes

Lila Moss's GapStudio Campaign Unveils the Denim It-Dress of Summer 2025

Zac Posen styles Lila Moss in a denim dress from GapStudio.

In just 16 months, creative director Zac Posen has dressed Anne Hathaway, Demi Moore, Da'Vine Joy Randolph, and Cara Delevingne in GapStudio—the red carpet sibling to classic Gap's mall staples. On June 18, Posen's celebrity clientele list got one It-girl longer: Lila Moss is the newest Gap girl.

Bright and early on Wednesday morning, GapStudio announced its Summer 2025 collection will drop on June 20. To tease the launch, Moss modeled key styles in the corresponding campaign, starting with the Draped Denim Slip Dress. Complete with a balconette bodice, visible stitching, and criss-cross straps, it felt like something her mom, Kate Moss, would wear to an industry party in the '90s.

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