If you have periods, you'll know the costs can quickly add up - from buying sanitary products and painkillers to replacing underwear and stocking up on comforting sweet treats to take the edge of the PMT.
But no matter how far we've come with developments in menstrual products, it seems many are still oblivious to the true impact periods can have, especially on finances.
This became evident when a man went viral on social media earlier this week for claiming that period poverty was a "myth" and that everyone in the UK should be able to afford periods, stating that sanitary products should only cost "£13 per year".