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Motorsport
Motorsport

Lewis Hamilton named 2025's most marketable athlete - becomes fourth sportsperson to earn title twice

Lewis Hamilton Mission 44 Simone Biles Basketball Lululemon

Seven-time Formula 1 champion Lewis Hamilton has been named the world's most marketable athlete by SportsPro.

After previously holding the position in the annual list from the outlet in 2014, the British driver joins Lionel Messi, Neymar and Simone Biles as the only athletes to achieve the prestigious ranking twice.

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