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Fortune

Jacqueline Munis

Levi Strauss heir Daniel Lurie helped lure the Super Bowl when Levi’s Stadium was under construction. Now he’s mayor for the $440 million windfall

Daniel Lurie Levi Strauss Super Bowl the Super Bowl Fortune San Francisco Gap the Bay Area

lurie (Credit: Stuart Isett/Fortune)

Since taking office in 2025, San Francisco Mayor Daniel Lurie has been on a mission to shake the city out of a post-pandemic economic slump.

A political outsider, Lurie was previously best known as an heir to the Levi Strauss family fortune and a philanthropist focused on poverty-fighting initiatives.

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