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Fortune
Fortune
Emma Hinchliffe, Nina Ajemian

LeBron James' wife Savannah talks about her startup Let It Break

(Credit: Courtesy of Let it Break)

Good morning! There's an early voting gender gap, Female Founders Fund returned its first fund, and Savannah James built self-confidence while founding a new community for women.

- Confidence in community. Over the two decades that her husband LeBron James has played in the NBA, Savannah James, for a long time, stayed out of the public eye. She was focused on her private life and their three kids—so much so that when she launched a podcast earlier this year, some people's reactions were, "'Wow, I didn't even know she spoke,'" the 38-year-old recalls. "I'm like, duh—just because I don't want to talk to y'all," she jokes.

But James' slow entry into the public eye—especially in contrast to the world of professional sports, with its endless commentary and reality shows—was influenced by her own internal struggle to build self-confidence. A pivotal moment came three years ago when her now 10-year-old daughter told James that she wanted to be like her when she grew up—but mostly said she wanted to emulate her mom's appearance. The comment got James thinking about the example she was setting for her daughter and about who she was on a deeper level. "I wasn't super confident in who I was at the time, because I felt like I hadn't accomplished much," she says.

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