Bryce James, the youngest son of LeBron James, officially entered the NIL ranks on Monday with the news that the rising sophomore signed a deal with Klutch Sports, the agency announced.
The 15-year-old Bryce will join Klutch Sports, an agency founded by his father’s longtime friend and agent, Rich Paul, nearly four months after receiving his first college offer. Bryce, who recently made his varsity debut at Sierra Canyon High School in Chatsworth, Calif., announced in August that he received an offer to play for Duquesne.
Monday’s news will also officially position Bryce alongside older brother Bronny to make a monster splash on the NIL circuit in the coming years. Last month, Bronny, a senior at Sierra Canyon, added two more NIL deals to his portfolio after the 18-year-old became the first high school athlete to sign an NIL deal with Beats by Dre and the fifth student-athlete to sign a partnership with Nike.
