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Creative Bloq
Creative Bloq
Technology
Natalie Fear

Law firm sues Disney over Steamboat Willie ad

Mickey Mouse.

For many, Disney's iconic Steamboat Willie animation marks the dawn of the studio's monolithic rise to success, so when it entered the public domain back in 2024, it seemed only a matter of time before it was commandeered. Law firm Morgan & Morgan is planning to do just that, but not before they sue Disney to make sure the company doesn't sue them first.

From logos to merchandise, design disputes are aplenty in the branding world, so it's a cleverly cautious move from the law firm to preempt some legal tension. Going up against such a huge corporation may seem like a bold move, but Morgan & Morgan's defensive strategy may save them trouble down the line.

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