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Latin Times
Latin Times
National
Rocío Magnani

Latinos Dominate Social Media, Leading in Usage of TikTok, Instagram, WhatsApp Across the U.S.

Instagram TikTok United States Snapchat
Latinos are the heaviest users of TikTok, Instagram, and Whatsapp, in the U.S. (Credit: dole777/Unsplash)

Latinos are the demographic with the highest proportion of people who use TikTok, Instagram, and Whatsapp, in the U.S., according to the Pew Research Center's survey of 'American's Social Media Use.'

The study showed that 49% of Hispanic or Latino adults use TikTok, with Black adults coming in second (39%). Smaller percentages of Asian (29%) and White (28%) adults report using the social media app.

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