In what has been dubbed their 'last ever action', Animal Rebellion "peacefully blocked" supermarket aisles in a series of coordinated 'actions' across the country on Good Friday (April 7). The group targeted supermarkets in a number of cities, including Bristol, London, Birmingham and Leeds, ahead of a 'major announcement' on Monday (April 10).
During the action, groups of Animal Rebellion supporters could be seen holding mock editions of the Mail on Sunday newspapers, with headlines such as "Nation of Animal Lovers Eat Baby Sheep in Odd Annual Easter Ritual", said to be a loose reference of the publication's front page on April 2. The group says that this is the end of its chapter as 'Animal Rebellion', with a new name and direction set to 'emerge' on Monday.
This will be ahead of a summer 'action' which "aims to begin the conversation about our broken relationship with other animals and nature" and the announcement on Monday will coincide with the week of The Grand National. The group is expected to "call on animal lovers to meet outside Aintree racecourse" at 9:30am on April 15.
