
The NBA product has been a subject of debate over recent years, particularly with ratings lower this season. Some analysts have pointed to teams overly relying on the three-point shot, but Los Angeles Lakers coach JJ Redick believes negative talk about the sport from its analysts is turning some fans away.
"If I'm a casual fan and you tell me every time I turn on the television that the product sucks, well, I'm not going to watch the product," Redick said in December.