LadBaby and LadBaby Mum rewarded McDonald’s fans with thousands of free points and exclusive merch as they took over the Drive-Thru for the day for the launch of MyMcDonald’s Rewards, the brand’s first ever rewards scheme. McDonald’s teamed up with TV presenter Rylan to lead the ultimate ‘Rewards Squad’ featuring a star-studded cast of celebrities who embarked on a tour of the UK and brought a series of surprising moments to customers across the nation.
The tour kicked off with an exclusive gig by superstar grime artist Aitch, and then the Rewards Squad headed out with LadBaby and LadBaby Mum who were both on hand to surprise McDonald’s customers. The pair jumped in the Drive-Thru to hand out limited-edition McDonald’s merch including bucket hats, cross body bags and branded water bottles, and gave out thousands of points to fans, allowing them to kickstart their Rewards experience.
The pair headed over to Ronald McDonald House in Birmingham, where they met with staff and families at the largest purpose-built accommodation facility at Birmingham Children’s Hospital. Ronald McDonald House Charities provide free ‘home away from home’ accommodation, giving families the chance to remain close to their child whilst they are in hospital. McDonald’s recently celebrated raising over £100m for the charity since 1989, helping accommodate more than 60,000 families. The MyMcDonald’s Rewards scheme is another way customer donations can continue to make a difference.
