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The Canberra Times
The Canberra Times
Lucy Bladen

Lack of brand affects Canberra Health Services, as revamp cost revealed

Canberra Health Services chief executive Dave Peffer, inset, has defended a $1.5 million contract to rebrand the organisation which manages Canberra Hospital. Pictures by Dion Georgopoulos, Sitthixay Ditthavong

Canberra Health Services is spending $1.5 million on a major rebrand after an audit found a lack of brand had affected the organisation's operations.

Health authorities have said the rebrand will boost the organisation and make it competitive but the opposition has slammed the rebrand saying it will do nothing to fix the system crisis and the government should be focused on this instead.

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