Labor campaign chief’s eight reasons Coalition lost election – from attacking states to ignoring women

Paul Erickson told the National Press Club that Labor ‘won’t be fighting Scott Morrison’ at the next election, it will ‘be up against some of his nastier and more incompetent enablers’. Photograph: Mick Tsikas/AAP

The eight reasons the Coalition lost the 2022 federal election may have been personified by Scott Morrison, but they were an institutional failure, according to the architect of Labor’s victory.

Labor’s national secretary, Paul Erickson, gave his account of the election win at the National Press Club on Wednesday, broadening the attack from voters’ fatigue with Morrison to the failures of the Coalition team.