Each member of the Kardashian-Jenner family tree has carved out a niche for themselves in the business world. Kim Kardashian has the multibillion-dollar shapewear company SKIMS, Khloé Kardashian created Good American jeans, Kourtney expanded her lifestyle brand Poosh with Lemme gummies, and Kendall Jenner has her 818 tequila. Kylie Jenner, meanwhile, has mostly been known for her makeup … until now. The youngest of the reality TV sisters recently launched Khy, a new clothing brand, and she showed off some of her items by strutting around in a faux leather halter top. However, following the drop, it seems the marketing may not have worked as intended.
Kylie Jenner didn’t give much warning to her hundreds of millions of followers, announcing Khy’s forthcoming fashion line just a week ahead of its launch. She donned some of the faux leather items (causing PETA to sing her praises) in a viral TikTok video, in which she appeared to be jaunting around Paris and catching up on some news in her fancy digs before sidling up to a bar to sip on espresso. See it all for yourself:
