Ah, KTM.
The Austrian powerhouse that gave us some of the most badass MX and enduro bikes in history… and then decided to chase every shiny object in the motorcycling universe. This is a brand that went from dominating the dirt to suddenly rolling out high-tech adventure tourers with price tags that could fund a small city.
Right in the heat of its insolvency drama, KTM’s future is nothing short of murky. Yet somehow, Team Orange is still pumping out new models as if the company itself is unaware of its dire situation. So, what’s going on here? Are we witnessing a masterclass in the art of not giving a fuck? A company that’s completely lost the plot? Or maybe both?
But let’s rewind a bit. What has KTM always been known for? Dirt. Dusty, loud, unforgiving dirt.
