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PC Gamer
PC Gamer
Fraser Brown

Krafton's new chief AI officer says the company 'uses AI as a tool to amplify human imagination and creativity, not replace it' 3 months after it announced a hiring freeze and launched a voluntary resignation programme

Inzoi - A Zoi made to look like Timothée Chalamet holding a money gun and surrounded by falling money.

Krafton loves AI. Indeed, the publisher loves it so much that it followed a record-breaking quarter in November by starting a hiring freeze and a voluntary resignation programme so it could restructure itself around AI. Instead of investing in people, it's investing $88 million in a technology that has yet to remotely prove itself in videogame development.

But wait! AI is really here to help humans, not kill their careers. Please ignore what's staring you right in the face and instead trust Krafton's new chief AI officer, Kangwook Lee. He's been the head of Krafton AI since 2022, and in this new executive role he will oversee AI R&D and "mid-to-long-term innovation strategy".

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