KOLKATA: The god of luck and prosperity is scripting an economic turnaround for Kumartuli idol makers. After two years of pandemic, Ganesh idol orders in Kumartuli surged by at least 25% this time. The idol makers are expecting more business as the festival is due to be celebrated on August 31.
Lord Ganesha, who earlier only played a cameo during Durga Puja, has now made a permanent entry into the city's festive calendar, owing to a combination of social, political and economic factors.
