Since its launch in 1955, KitchenAid hasn’t strayed far from the design of its iconic stand mixer. It’s a silhouette that’s become shorthand for serious home baking and it's as recognisable on kitchen counters as it is in the The Great British Bake Off tent. It's this unwavering familiarity that has sparked such debate with the news of their first redesign, the KitchenAid Artisan Plus Tilt-Head 4.7L Stand Mixer.
Consistently ranked among the best stand mixers you can buy, KitchenAid has held its position in the kitchen of royals, celebrities, and dedicated bakers alike. In over 70 years, there have been some minor tweaks to the design, mainly in limited-edition line-ups (remember the famous walnut wood bowl from the KitchenAid Evergreen?), but now we are seeing something new. These changes step away from tradition and mark an incredible milestone in stand mixer history.
