Grimsby’s protected traditional smoked fish has a new retail outlet.
The King’s Dish has opened a dedicated shop to the public, with customers even able to see some of the select number of kilns where the town’s celebrated smoked fish is produced.
A window into the work that won Brussels approval more than a decade ago is a key feature of Lee Williams’ business, having also recruited Master Fishmonger Standard advanced fishmonger Emma McKeating to head it up.
