Get all your news in one place.
100's of premium titles.
One app.
Start reading
The Economic Times
The Economic Times

Kim Kardashian's SKIMS enters India with Reliance Brands, to open first stores in Delhi and Mumbai

Reliance Brands Ltd (RBL) has partnered with Kim Kardashian-founded shapewear and lifestyle label SKIMS to bring the global brand to India, with the first stores set to open in Delhi and Mumbai as the company expands into one of the world's fastest-growing premium consumer markets.

The exclusive partnership will see RBL operate SKIMS across physical stores and digital channels in India, marking the brand's debut in the country. The rollout will begin with stores in Delhi and Mumbai before expanding to other cities and channels over time.

Sign up to read this article
Read news from 100's of titles, curated specifically for you.
Already a member? Sign in here
Related Stories
Top stories on inkl right now
One subscription that gives you access to news from hundreds of sites
Already a member? Sign in here
Our Picks
Fourteen days free
Download the app
One app. One membership.
100+ trusted global sources.