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Fortune
Fortune
Sonali Basak, Todd Gillespie, Bloomberg

Kim Kardashian's investment firm hopes to raise $1 billion and leverage her 'cultural relevance' with 432 million social media followers

(Credit: Jose Perez/Bauer-Griffin/GC Images)

Kim Kardashian’s debut private equity fund aims to raise at least $1 billion as buyout firms grapple with one of the toughest fundraising environments in years.

The firm, SKKY Partners, has a unique asset to elevate its profile as it tries to raise that cash — the millions of fans and followers who watch Kardashian’s every move on social media.

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