Khloe Kardashian has been flashing the flesh in a super tiny bikini from her own product line, just days after Kim Kardashian adapted the bodysuits in her SKIMS bodysuits to include larger gussets to please her sibling.
The mum-of-one looked sensational as she posed in a revealing pink bikini from her fashion brand, Good American, following Kim confirming future releases from SKIMS will have more coverage in 'the vagina area' after Khloe's previous complaints.
The reality TV star, 38, begged her big sister to include a bit more material in the crotch area of her bodysuits earlier this year - telling designer Kim her pieces were no good to members of the 'big p***y club'.
Taking to Instagram on Sunday, Khloe stunned in a skimpy two-piece creation of her own - showing off her super-toned physique to her 257million followers.
"I have no idea how long ago I took these but I love this @goodamerican pink bikini!!!" Khloe captioned the two mini clips of herself posing in a bathroom in the hot pink design.
"GORGEOUS!!!!" mum Kris Jenner gushed in the comments, while the star's brand Good American wrote: "Obsessed with this color on you."
It comes after Khloe's sister Kim announced on Twitter that she had changed the 'vagina area' of her SKIMS line just to suit her little sister.
Tweeting to her millions of followers during a staff meeting, Kim penned: "'@khloekardashian it's your lucky day!!!"
"I'm in a @skims design meeting and we're going to widen the shapewear bodysuit Vagina area just for YOU #TheKhloeKut," she continued, adding some lighthearted emojis to the update.
In footage of some SKIMS samples on the office floor, the reality TV veteran could be heard off-camera saying: "Khloe, you would be so proud. I’m in a full SKIMS shapewear meeting and guys, we are making the vagina part in the bodysuit thicker – wider, sorry."
Khloe has previously joked about her 'camel toe' - and revealed she even calls it 'Camille'.
The Kardashians star - who is said to be dating again following her split from Tristan Thompson - launched Good American in 2016, with Emma Grede serving as her main collaborator.
Earlier this month, Khloe opened up about her motivations for ensuring her clothing brand is inclusive and available for women of all shapes and sizes.
"Well, when we started, Emma Grede and I, I was like there’s definitely not a need for more denim in the fashion world but what there was a need for was size inclusivity," Khloe explained on the Not Skinny But Not Fat podcast.
She continued to add how six years ago not many brands carried a full size range, before recalling some unpleasant shopping experiences she sported a larger frame.
"You’d have your average size which is not, you know like a double zero to a 10. Then you would have to go to a different brand to go bigger," the star told host Amanda Hirsch.
"I would be embarrassed to be with my friends and go shopping and they’re in one section and I’m in the attic looking through boxes."
Khloe first lost a noticeable amount of weight when dealing from her split and subsequent divorce from Lamar Odom, and has since adopted a fitness-focussed lifestyle.
"I turned to working out because I needed clarity in my brain, and I didn't know what else to do but go to the gym. And, as a byproduct, I started losing weight," Khloe told USA Today when recalling the origins of her health kick.
In an episode of The Kardashians that aired at the start on June, Khloe explained how Good American has strict rules about who stocks their creations, and confessed a lot of her business decisions are inspired by her own body journey.
"We don't sell to retailers that won't buy the entire size range, because when I used to shop at department stores with my sisters, I would be ushered up to the attic to go find my size when I was much larger," Khloe recalled on screen.
"With Good American, you have to carry the full size range and you can't separate them. There's no plus-sized section, petite section, it's one section, and if people don't agree to that, they can't carry the brand."
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