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Liverpool Echo
Liverpool Echo
Entertainment
Kate Lally

Kerry Katona 'back at Iceland' after being axed from its adverts

Kerry Katona has gone "back" to Iceland after being dropped as the face of its adverts some years ago.

The former Atomic Kitten singer fronted the supermarket giant's "that's why mums go to Iceland" marketing campaign for five years before being axed in 2009. At the time, Iceland said it was "impossible" for Kerry to continue as the face of the brand amid drug allegations.

Iceland later hired celebs such as Stacey Solomon, Coleen Nolan and even Michael Bublé for its adverts.

READ MORE: Kerry Katona shares holiday mistake that cost her £14,000

But on Thursday, the 42-year-old posed for a selfie outside an Iceland store. Sharing the photo on Instagram, Kerry said: "Prawn ring one pound @icelandfoods guess who’s back?? [cry-laughing emojis] JOKING!"

Fans clearly found the post hilarious and quickly took to the comments section. Danny said: "@icelandfoods you need her back on the adverts!!! She was iconic!!!!! ICONIC!!!", while Marie said: "Loved you in those Iceland ads".

Alex said: "Part of pop culture history that", and Leanne said: "You should be back! You are a great example of a mum and a real representation".

Earlier this year, Kerry joked she was "banned" from the supermarket chain. After sharing a snap of herself and Loose Women panelist Denise Welch in Waitrose, one fan said they were "glad" Kerry "could afford" to shop there.

Kerry replied: "Who said I bought anything!! Only in there cause I’m banned from Iceland".

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